375,00 kr.
337,50 kr.
Trykkes efter bestilling. Bemærk venligst: Forventet leveringstid er 3-5 uger.
Produktbeskrivelse
Virtual worlds such as Second Life, have millions of users worldwide. Virtual world "residents" wield huge purchasing power, and use real money in the online economies. Companies as diverse as Adidas, Jean-Paul Gaultier, and MTV have plunged into these unchartered waters to give their brands a virtual presence, using varied strategies.
Detaljer
- ISBN13 9781349299997
- Sider 187
- Udgivet 2009
- Forlag Palgrave Macmillan
- Format Paperback
- Udgave 1
- Sprog Engelsk