Manual of International Marketing.

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1.268,75 kr.
1.141,87 kr.
Printed on demand. Please note: expected time of delivery can be longer than usual, 3-5 weeks.

Produktbeskrivelse

Top executives in international marketing and marketing professors give hands-on theoretical insights and practical guidelines for the most relevant problems in international marketing. The book is structured by easily accessible marketing catchwords and contains one in-depth, compact article per catchword.

Detaljer

  • ISBN13 9783834946553
  • Sider 568
  • Udgivet 2014
  • Forlag Gabler
  • Format Paperback
  • Udgave 1
  • Sprog Engelsk