New Activism and the Corporate Response
476,25 kr.
428,62 kr.
Printed on demand. Please note: expected time of delivery can be longer than usual, 3-5 weeks.
Produktbeskrivelse
This book looks at the new militant and radical forms of lobbying and activism and the ways in which companies and organizations can devise strategies to respond or create new communication strategies that will avoid conflict and confrontation. The book draws upon the work of practitioners working in this area and includes topical and relevant international cases and examples.
Detaljer
- ISBN13 9781349721658
- Sider 308
- Udgivet 2003
- Forlag Palgrave Macmillan
- Format Paperback
- Udgave 1
- Sprog Engelsk