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Produktbeskrivelse
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
Detaljer
- ISBN13 9780230579194
- Sider 204
- Udgivet 2009
- Forlag Palgrave Macmillan
- Format Hardback
- Udgave 1
- Sprog Engelsk